Ahead of the Bell: Activision
William Blair added video game publisher Activision Blizzard Inc. to its “Current Better Values” list Wednesday, saying its shares will likely outperform the market over the next two years.
“Activision (nasdaq: ATVI - news - people ) has the industry’s most proven and best-positioned product pipeline, a more stable and greater visibility business model following the Blizzard merger, and a management team that is executing extremely well,” analyst Ralph Schackart wrote in a note to investors.
Activision Blizzard was formed in July when French conglomerate Vivendi SA bought a majority stake in Activision and combined it with its games unit. Last week, the company posted better-than-expected third-quarter results, announced a plan to buy back $1 billion in stock and reaffirmed its full-year sales outlook.
The company’s games include the “Guitar Hero” and “Call of Duty” franchises and “World of Warcraft （ Buy wow gold ）,” the world’s most popular online game.
Schackart noted that while the current consumer environment is “one of the worst” in history, video game software is still expected to grow roughly 20 percent this year and in the upper single digits in 2009.
“In our view, Activision has the industry’s best product pipeline, where 9 of the top 10 titles last year were proven franchises,” the analyst wrote.
He called “World of Warcraft” one of the best titles in the games industry and estimated that it now accounts for about half of Activision’s operating profit.
Tags: wow gold，world of warcraft gold
“Activision (nasdaq: ATVI - news - people ) has the industry’s most proven and best-positioned product pipeline, a more stable and greater visibility business model following the Blizzard merger, and a management team that is executing extremely well,” analyst Ralph Schackart wrote in a note to investors.
Activision Blizzard was formed in July when French conglomerate Vivendi SA bought a majority stake in Activision and combined it with its games unit. Last week, the company posted better-than-expected third-quarter results, announced a plan to buy back $1 billion in stock and reaffirmed its full-year sales outlook.
The company’s games include the “Guitar Hero” and “Call of Duty” franchises and “World of Warcraft （ Buy wow gold ）,” the world’s most popular online game.
Schackart noted that while the current consumer environment is “one of the worst” in history, video game software is still expected to grow roughly 20 percent this year and in the upper single digits in 2009.
“In our view, Activision has the industry’s best product pipeline, where 9 of the top 10 titles last year were proven franchises,” the analyst wrote.
He called “World of Warcraft” one of the best titles in the games industry and estimated that it now accounts for about half of Activision’s operating profit.
Tags: wow gold，world of warcraft gold
Posted by in 02:20:44
